The BRRRR StrategyExplained

Matthew Kreger

9/17/20253 min read

white concrete building during daytime
white concrete building during daytime

The BRRRR Strategy: A Smart Way to Build Wealth with Real Estate

If you’re looking for a proven method to grow your real estate portfolio and build long-term wealth, you’ve probably heard of the BRRRR strategy. Popular among real estate investors, this approach allows you to buy rental properties, recycle your cash, and scale your portfolio faster than traditional methods.

BRRRR stands for:

  • Buy

  • Rehab

  • Rent

  • Refinance

  • Repeat

In this post, we’ll break down exactly what the BRRRR method is, how it works, and why it’s such a powerful tool for real estate investors.

What Is the BRRRR Strategy?

The BRRRR method of real estate investing is a system that lets you purchase undervalued properties, renovate them to increase their value, rent them out for consistent income, then refinance to pull out your cash and do it again.

The biggest advantage? You can use the same pool of money to build multiple properties in your portfolio instead of tying up cash in just one deal.

Step 1: Buy

The process begins with purchasing a property, usually one that needs some work. Investors typically target homes listed below market value—foreclosures, fixer-uppers, or distressed properties.

The key here is to buy at the right price. You want to leave enough room in the deal for repairs, refinancing, and profit. Many investors follow the 70% rule: don’t pay more than 70% of the property’s after-repair value (ARV) minus repair costs.

Step 2: Rehab

Next, it’s time to rehab the property. This step involves renovating and improving the home to make it livable and attractive for renters. Depending on the property, this could mean:

  • Fixing structural issues

  • Updating kitchens and bathrooms

  • Installing new flooring or paint

  • Improving curb appeal

The goal isn’t to over-improve but to add value where it counts. A smart rehab increases both the property’s rental income and its appraised value.

Step 3: Rent

Once the rehab is complete, you’ll place a tenant in the property. This step creates steady rental income, which is crucial for refinancing.

A good rental should cover:

  • Mortgage payments

  • Taxes and insurance

  • Maintenance costs

  • And ideally, leave you with positive cash flow each month

Having a reliable tenant in place also reassures lenders that the property is producing consistent income.

Step 4: Refinance

Here’s where the BRRRR method really shines. After the rehab and rental, you refinance the property based on its new appraised value.

Through a cash-out refinance, you can pull out most (or even all) of the money you initially invested. This allows you to recover your cash while still owning the rental property.

For example:

  • You buy a property for $100,000 and spend $30,000 on rehab.

  • The new appraised value is $180,000.

  • A lender allows you to refinance at 75% of the value = $135,000.

  • You get your $130,000 investment back (purchase + rehab) and still own a cash-flowing property.

Step 5: Repeat

Now that you’ve pulled out your cash, you can move on to the next deal. The BRRRR strategy lets you recycle the same money again and again to build a portfolio of income-generating rentals.

Benefits of the BRRRR Strategy

The BRRRR method of real estate investing offers several advantages:

  • Faster portfolio growth – Reusing your cash allows you to acquire more properties quickly.

  • Wealth building – You gain equity from renovations while collecting rental income.

  • Cash flow – Each property can generate monthly income once rented.

  • Scalability – The cycle is repeatable, so you’re never limited to one property at a time.

Is the BRRRR Strategy Right for You?

The BRRRR method isn’t for everyone—it requires patience, market knowledge, and access to financing. You’ll also need to manage renovations and find reliable tenants. However, for motivated investors, it’s one of the most effective ways to create long-term wealth and financial freedom through real estate.

If you’re serious about investing, learning how to use the BRRRR strategy for rental properties could be the key to building a scalable portfolio and achieving financial independence.

Final Thoughts

The BRRRR strategy is more than just an acronym—it’s a repeatable system that allows investors to buy undervalued properties, increase their value, and keep scaling without constantly injecting new capital.

By following the steps—Buy, Rehab, Rent, Refinance, Repeat—you can grow your rental property portfolio faster, generate steady income, and build lasting wealth through real estate.

👉 Ready to put the BRRRR method into action? Start by researching local markets, running the numbers, and looking for your first investment property today.